Robert Sierra

Robert Sierra is the founder, head cook, and face of the S&S Pit Crew in San Marcos, Texas. What started as a family activity with his father and brother in 2005 has grown into an internationally-recognized crew of family and friends with over 15 Grand and Reserve Championships.

As a true Texan, Robert is proud to travel the USA and Mexico showcasing Texas BBQ.  When he’s not competing, Robert is a frequent cookbook contributor, product pitchman, and television guest.  In 2016, Robert visited Jimmy Kimmel live, where he smoked ribs and shared his BBQ-sauce expertise with Kimmel. He has also appeared on local newscasts in Texas and Tennessee.


  • Appeared on Travel Channel’s BBQ Crawl
  • Appeared on Travel Channel’s All You Can Meat
  • Won HCCO’s Big Bertha Brisket Trophy